Transcending the Turtleneck -- Roger Martin at Ziba

Roger Martin, author of The Design of Business and Dean of The University Toronto's Rotman School of Management gave this speech at Portland's Ziba HQ last month.

A figure that transcends what IDEO's Tim Brown calls "The priesthood in black turtlenecks and designer glasses," Mr. Martin is the new breed of design guru. He was recently named one of the world's most influential designers by Businessweek, who describe him as having, "one foot in business and the other in design and acts as an eloquent and forceful liaison between the two disciplines. "

Do yourself a favor, this speech is definitely work a look

Ziba presents Roger Martin: The Business of Design from Ziba on Vimeo.